For the first time, Panini, known for its soccer pictures, will dedicate a sticker album to darts. Darts fans can collect pictures of their heroes from the end of this year.
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The PDC has partnered with Panini, which has entered into a multi-year licensing agreement. The first exclusive collection of trading cards will be launched late this year on the occasion of the PDC World Darts Championship.
The collection includes autographs from some of the sport's best players past and present, such as Luke Humphries, Michael van Gerwen and Luke Littler, as well as legends like Phil Taylor.
Matthew Porter, CEO of the PDC is delighted with the partnership.
"We're delighted to be teaming up with Panini to launch this exciting collection in time for this year's World Darts Championship.
"Every sports fan remembers their first Panini album and I'm sure darts fans both young and old will enjoy collecting and trading these cards to complete their set. The designs look great and the autographed cards will be much sought-after."
Samuel Gill is the Chief Content Officer (CCO) of DartsNews.com, a role he has held since 2020. He is responsible for editorial governance across the platform, including setting content standards, overseeing accuracy and consistency, and guiding long-term editorial strategy across professional darts coverage. Since joining, he has contributed more than 10,000 articles and editorial pieces, playing a central role in the development and daily operation of the site.
Based in Leicester, Samuel has extensive experience in darts media and has been closely involved in coverage of the professional darts circuit for several years. Within the UK darts community, he is a recognised figure known for his consistent editorial output and ongoing reporting on major tournaments and developments across the PDC calendar.
In his current role, Samuel works closely with editors and writers to ensure content meets clear journalistic standards, with a focus on source verification, editorial consistency, and timely updates when new, confirmed information becomes available.