Reigning World Champion Michael Smith changed darts manufacturers this week. This allows him to follow in the footsteps of another PDC player, who also changed darts manufacturers after winning the World Darts Championship, then achieving a miraculous feat.
ADVERTISEMENT
It was announced Friday morning that a decade-long partnership between darts manufacturer Unicorn Darts and reigning world champion Michael Smith is coming to an end. Saturday it was announced that world number one has signed a new contract with New Zealand brand Shot Darts.
This manufacturer will provide Smith with his new darts and design a new range of merchandise products. This weekend, Smith could already be seen in action with his new arrows at the European Darts Matchplay.
Click
here to create your own team for the Fantasy Poland Darts Masters (RtAP)
and win $2,750/€2,500/£2,150!
One player who also switched manufacturers shortly after becoming world champion is Adrian Lewis. He became world champion in 2011 and then switched to Target midway through the 2012 season. This did not prove to be a wrong choice, considering he became world champion again in 2012.
Smith could follow in Adrian Lewis' footsteps if he manages to win the upcoming World Championship again with his new equipment. At least the first signs indicate that Smith is having no problems with his equipment change. He won the first match with his new arrows with an average of 101 and a finishing percentage of 60 percent.
ADVERTISEMENT
Smith won all of his six legs within five visits, easily advancing to the next round at the tournament. Smith managed to top it off in the next match with a 111 average and another 60 percent finish percentage, resulting in a 6-4 win against Josh Rock. Smith was unable to find that form on the night, however, losing 4-6 to Dirk van Duijvenbode with an average of only 92.
Kieran Wood is a sports journalist based in Wales and has been active in journalism since 2022. He contributes to DartsNews.com, where he covers professional darts through news, match reports, analysis, and live coverage across the PDC calendar and major tournaments.
A key part of his work is on-site reporting from leading events. Kieran has covered the PDC World Darts Championship in person, reporting daily from the venue and providing first-hand insight from the tournament. During his coverage, he has conducted interviews with leading players including Luke Littler, Luke Humphries, and Gerwyn Price.
He is also one of the leading voices of the English-language Dartsnews Podcast, contributing regular analysis and discussion on developments across the professional darts circuit.
In his reporting, Kieran places strong emphasis on careful sourcing, editorial accuracy, and updating articles when new, verified information becomes available.
Today, reigning PDC #1 Michael ‘Bully Boy’ Smith joins the global Shot tribe. Look out for his exclusive signature darts range – designed and crafted by our Shot dartisans – dropping July 13. Get all the detail here: bit.ly/3CWI7Lk@Michael180Smith